Strides for Change is now Walk Like MADD.
This fall MADD conducted research to strengthen walk messaging and enhance MADD’s brand with the public. The results were overwhelmingly clear – the name of its signature fundraising walk, Strides for Change, does not link strongly enough to MADD or its mission.

As a result, MADD embarked on a major initiative to rename and rebrand the walk, to Walk Like MADD.

The new name is action-oriented, memorable, and fun! And most importantly, it clearly conveys the purpose and spirit of the walk: to support victims/survivors of drunk driving, tougher enforcement, stronger laws and new technologies that keep drunk drivers from starting a vehicle. Ultimately, Walk Like MADD will urge participants to donate, act on legislation and sign onto the Campaign to Eliminate Drunk Driving.

Learn more and WALK LIKE MADD